Whether you’re just starting out managing customer experience or an old hand with a new problem, CGA is ready to help. No matter how big your company, we offer a host of tools and techniques and the combined wealth of our experience for solving customer issues, large and small.



Try doing a Google search on customer experience and you’ll find ‘experts’ everywhere. Dozens of books, hosts of speakers at conferences – it seems suddenly everyone has an opinion on the subject.

So far, none of our clients has asked us to write a textbook, or build theoretical models for them!

Instead, we invariably get asked to solve down-to-earth, practical issues like:

• Fixing a specific customer service problem


• Making an environment more customer friendly


• Finding a way to make a task simpler and easier for shoppers


• Enabling regular customers to get premium service


• Detailing how to measure improvement in customer experience


• Making queuing less boring for customers


• Showing what can be learned from other firms to improve customer service


• Exploring where offerings can be customised


• Examining what would make a customer experience harder for competitors to copy

Sometimes a simple solution is all that’s required. So we offer on-site four- and eight-hour Breakthru Clinics™ where we work with you to identify and explore customer issues, and find innovative ways of solving them.

This way, we can give you help and advice, and point you in the right direction, saving you time, money – and a few headaches!

Down-to-earth, practical, not arrogant, not big, fit in well, prepared to get their hands dirty, not precious.”
Robin Evans, CEO – British Waterways

If you’re interested in real-life solutions that produce bottom-line results, call +44 (0)1483 209 586 or email info@cgaexperience.com today.